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His new song "strong" will be ubiquitous as part of the new Chevrolet Silverado advertising activity. Songs have become so ubiquitous, he didn't even know when clear commercial broadcast schedule.
"My mobile phone rang," says hogg, all the time - every time there is a football or baseball game.
Hogg's life has taken a strange and unexpected twist. Who grew up in Nashville, one of the several musicians in the town of hogwarts, 40, is basically ignores the music community in his hometown, for the majority of his career.
"He said:" I have been without a home, a ship. "Nine, now it has been my heard of one thing: you're so rock and roll and country for a long time, it's too rock state, then a point, we are national of the country." Just gave up trying to understand. "
Hogwarts fortunately, there is a little difference between rock and roll and country music, these days, some young band, he found his song "even if it breaks your heart, and put it into a platinum hit no. 1 country.
This leads to the unexpected grammy award, the country music association and country music nominated for best country song, publishing deal, and the creation and national institute of star notices of the meeting - folks Chevrolet.
The company is looking for a new song to drive the Silverado campaign. This is a vertical performances. Bob west's first song "like a rock", hold the attendant. This is part of the movement in 1992-2004, but they are still recognizable brand after nearly a decade. Chevrolet used after John Mellon kemp "our countries", in the 2006 campaign.
Looking for a new songs, the company put the word in Nashville hogwarts and submit a "strong", it has to do with Ashley and zach crow GOURLEY will he writes. When the Chevrolet decided to picked up the song, add it to his new album as a bonus track, "never retreat", published in this week.
View the gallery ". FILE - on July 24, 2013 FILE, photos, country music...
FILE - on July 24, 2013 documents, photos, country music artist hogwarts will perform a concert in D...
MoLiPei grams, Chevrolet advertising director, said the company attracted to the "strong", because the lyrics can describe man driving trucks and.
"It is easy to imagine that, who is the man," she said. "People think of their father, brother, brother, husband and their son, say, in our country is so admirable quality. We want to celebrate the guy."
Also to celebrate? Hogwarts, who got a new truck out of the deal - and he is by far the most widely visibility.
All this because countries begin to pay close attention to society.
"It is a little relaxation the door," said hogg. "National door may be shut, and is very diverse... speculators countries - some people think that use a rock artist, or a pop artist, 'well, the thing might work, let's go to try," I like not only to be here, and soil. "
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